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Ebooks Fundraising Giving Tuesday PWI Product

PWI Crowdfund Giving Tuesday Strategy

How to make Crowdfund a success this #GivingTuesday

1. Strategize & set a specific goal

#GivingTuesday is a great way to mobilize your current donors and find new donors to support your cause. We recommend using PWI Crowdfund to raise a specific amount of money for a specific project. For example, this #GivingTuesday set the goal to raise $10,000 for new hygiene kits at your homeless shelter.

We’re here to help you succeed. Strategize with a PWI nonprofit coordinator by setting up a call or sending an email to

2. Create your Crowdfund project

You can create you #GivingTuesday Crowdfund project by going to your PWI Crowdfund dashboard and click ‘get started.’ From there, you will be able to set the project’s goal and end date, export donor lists, and embed your project into your website.

3. Share with your audience

Promote your project to your supporters via email and social media. Don’t wait til December. We recommend starting promotion as early as October to engage your supporters in the #GivingTuesday movement. We’ve got you covered with pre-written email templates and social media images to make your #GivingTuesday promotion a success. Check out all of our PWI Crowdfund resources here:

When is #GivingTuesday?

#GivingTuesday is held annually the Tuesday after Thanksgiving. The global celebration runs for 24 hours and begins at midnight local time.

Why participate in #GivingTuesday?

#GivingTuesday offers a number of benefits for your organization. It is an opportunity to raise awareness and fundraising for your organization through engaging new and current donors. People are looking to support a cause on #GivingTuesday, so make sure your organization is the one they chose!

Why use PWI GroupGive this #GivingTuesday?

Your supporters are your best fundraisers. This #GivingTuesday empower your supporters to mobilize their networks and fundraise for your cause. PWI GroupGive allows your supporters to create their own fundraising pages and reach new donors through friends and family.

PWI takes 0% of money raised through GroupGive, which means that 100% of your supporters’ change can go directly to you.

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