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2025 Awareness Calendar Product Resources Website Redesign Idea Family & Friends Email Templates Text2Give
4 Important Donor Outreach Strategies Beyond Solicitations
Featured post by Julia Campbell Donors are foundational to your nonprofit’s success, so you don’t want your donors to think of you as their pestering friend who always asks for money. The ideal donor relationship should include a balance of…
Five Ways To Communicate Your Message Dynamically
Featured post by William D. Shiell- Whenever non-profit leaders speak, they communicate a message. An audience perceives energy, vision, and impact (or lack thereof) within about two minutes of your opening remarks. A fancy PowerPoint deck or video cannot replace…
Personnel Handbooks – For Employees, Volunteers, and Others Too?
Many nonprofits use employee handbooks to serve the valuable function of providing their employees with advance notice of work expectations, applicable requirements, and other responsibilities for a productive and mutually beneficial relationship. Such goals may likewise apply to volunteers serving…
Summary of Made to Stick
Why Some Ideas Survive And Others Die This book summarizes ideas from researchers Chip and Dan Heath that have revolutionized how we think about communicating ideas, messages, plans, appeals, etc. Making things “stick” = “Understood”, “Remembered”, or “Impactful” The biggest…
Why: Communicating Why You Do What You Do
Many organizations have a pretty clear idea about "what" they do and "how" they do it. However, when you are trying to inspire people about your mission, most aren't motivated to engage with you by hearing just the "what" and…