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2025 Awareness Calendar Product Resources Website Redesign Idea Family & Friends Email Templates Text2Give
2025 Awareness Calendar Product Resources Website Redesign Idea Family & Friends Email Templates Text2Give
What is conversion tracking? Someone performed a Google search, found your ad, clicked on it, and is now exploring your website. Fantastic! Wouldn’t it be great to know what they do next? That’s where conversion tracking comes in.…
By now we’ve all read somewhere or have been told by a hired consultant that it costs more for a nonprofit organization to acquire new donors than it does to retain existing donors. I can attest to this. During my…
The key to successful donor management is to understand the unique attributes of your donors and communicate with them accordingly. Donor segmentation is the process of categorizing donors based on similar characteristics such as demographics, engagement level and interests. Whether…