The COVID-19 pandemic has gripped our country’s nonprofits with urgent questions about financial stability. Will donors continue giving? How can nonprofit leaders effectively reach and inspire supporters to keep charitable support coming and to keep their doors open? Perhaps more than…
Let’s start by answering the question…what is a Giving Day? For non-profit organizations, a giving day is a 24-hour fundraising period where you rally your donors around a particular cause or event, raising awareness and crucial funds. It is a…
As our team transitions out of “Benefit Season” and into the Holiday Season, we’re reflecting on what we’ve learned in the past several months. In the past 6 weeks alone, Luminate Marketing helped launch three nonprofit fundraising events. The hands-on,…
The key to successful donor management is to understand the unique attributes of your donors and communicate with them accordingly. Donor segmentation is the process of categorizing donors based on similar characteristics such as demographics, engagement level and interests. Whether…
Already have PWI GroupGive? Perfect. Get started today by following the steps below. Looking to purchase PWI GroupGive? Perfect. Checkout our pricing plan. How to make PWI Groupgive a success this #GivingTuesday 1. Strategize & set a specific goal Rally…
How to make Crowdfund a success this #GivingTuesday 1. Strategize & set a specific goal #GivingTuesday is a great way to mobilize your current donors and find new donors to support your cause. We recommend using PWI Crowdfund to raise…
1. Strategize & set a specific goal Rally your current supporters to advocate for your cause this #GivingTuesday via PWI Storyteller. We recommend setting a specific goal for how many supporters you wish to receive testimonials from. For example, your…
1. Strategize & set a specific goal Whether big or small, your nonprofit can make some serious change this #GivingTuesday with PWI Swipe. How much money are you looking to raise this #GivingTuesday? We recommend setting a specific dollar amount…
It all has to do with perception. You’ve probably created—or at least heard of—matching gift or grant opportunities before. A matching gift opportunity is when every dollar donated to an organization or project during a set period of time is…
