What is conversion tracking? Someone performed a Google search, found your ad, clicked on it, and is now exploring your website. Fantastic! Wouldn’t it be great to know what they do next? That’s where conversion tracking comes in.…
Featured post by Julia Campbell Powering a small nonprofit requires you to make the most of every marketing opportunity, big or small. You want to promote your cause every chance you get, and Google Ads can be a great way…
We are huge fans of Google AdWords. It gives your company short term gains and an almost instant return on investment. However, not everyone should be using AdWords. Here are 4 situations in which it is best to avoid Google…
Search engine optimization continues to be one of the most important things you can do if you have a website. How can you get people to visit your site if no one can find it? While some people would say…
Talk to any marketing company, and they will SAY that they “Do SEO”. But, the problem is that search engines are regularly changing their SEO algorithms and few companies take the time keep up-to-date with the latest updates. One great…
