By: Julia Campbell Donors are foundational to your nonprofit’s success, so you don’t want your donors to think of you as their pestering friend who always asks for money. The ideal donor relationship should include a balance of donation correspondence…
Introduction Staying ahead of the curve is key to unlocking growth for nonprofits. This resource explores actionable trends that promise not only to attract new donors but also to foster engagement and sustainable growth for your organization. Digital Storytelling and…
What is conversion tracking? Someone performed a Google search, found your ad, clicked on it, and is now exploring your website. Fantastic! Wouldn’t it be great to know what they do next? That’s where conversion tracking comes in.…
In the ever-evolving landscape of philanthropy, cultivating relationships with the younger generation of donors, especially Millennials, requires a strategic and innovative approach. As the largest demographic segment, Millennials seek more than just financial involvement—they crave active engagement. This article…
Championing positive change is a timeless pursuit that spans generations. Often, it begins with small acts of support—signing a petition, sharing a message, or liking a social media post. Awareness Events present a golden opportunity to engage like-minded…
By: Julia Campbell Instagram is a powerhouse when it comes to social media marketing and raising awareness. With the addition of Instagram fundraising tools, such as the profile Donate button and the Instagram Donation Sticker, it’s become one to…
