What you are trying to do with your marketing is touch the hearts, emotions, and motivations of your target audience. That’s something that can’t always be achieved by numbers, formulas, and equations. Learn more about best practices in marketing.
You could make a good case that effective marketing is often more “art” than “science. Why is that? Because, in essence, what you are trying to do with your marketing is touch the hearts, emotions, and motivations of your target…
Wouldn’t it be nice to increase your donations without spending any money and get thousands of people to hear about you at the same time? It all comes down to getting more interaction out of your current supporter network. Steps…
Donald Miller’s book, “Building A Story Brand”, is a guide that shows organizations how to follow the time-tested method of storytelling in their marketing. Miller’s seven basic story elements connect with an audience to help people understand a message: 1.…
