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Mastering the Art of Effective Email Marketing: Strategies for Success
By: Project World Impact In the constantly changing realm of digital marketing, one strategy that has consistently persevered for non-profit organizations is email marketing. However, the key to successful email marketing goes beyond simply sending out newsletters or promotional…
4 Important Donor Outreach Strategies Beyond Solicitations
Featured post by Julia Campbell Donors are foundational to your nonprofit’s success, so you don’t want your donors to think of you as their pestering friend who always asks for money. The ideal donor relationship should include a balance of…
Google Grants: A Small Nonprofit’s Ultimate Marketing Weapon
Featured post by Julia Campbell Powering a small nonprofit requires you to make the most of every marketing opportunity, big or small. You want to promote your cause every chance you get, and Google Ads can be a great way…
What Makes You Strategic
Featured Article by: Larry F. Johnston, PhD As someone who has helped nonprofit organizations with strategic planning and strategic management for decades, I find it painful that some organizations can be so... well, non-strategic. Truth be told, much of what…
Strategic Planning and Ice Bucket Challenges
Does your nonprofit need some strategic planning? What does that mean, and what legal aspects should your nonprofit consider? The ALS Association is a useful and well-known example of how strategic planning provides pivotal opportunities, and raises important legal questions, for…
What’s the Plan? Nonprofit Business Planning for Success
Planning is key for any nonprofit – as it gets started, as it grows with new funding opportunities and program activities, and as pivotal changes occur (internally and externally) that may dramatically affect its impact. Also essential [are] strong leadership, legal…
How Does Your Strategic Plan Rate?
Just about every organization has spent resources and leadership time developing a strategic plan—usually the benefit is short-lived and the plan gathers dust. In fact, many on your leadership team have probably been through multiple planning sessions and would rather…
Developing Continuous Improvement Culture in your Organization
Develop a perspective shift in your employees that can transform your organization.