Performance Max (P-Max) and Google Ad Grant Campaigns
If you are interested in learning more about Performance Max (P-Max) and Google Ad Grant Campaigns. Click on this thirteen minute video to give you an overview. https://youtu.be/dV31Fur_bAI
Retaining Donor Engagement
This article will discuss effective ways to thank donors for their contributions. Including tips and template examples. Retaining Donor Engagement Retaining Donor Engagement (Resource Article) Here are some effective ways to thank donors for their year-end (or throughout the year)…
Planning for the New Year
Planning for the New Year A quarterly strategic plan for a nonprofit organization should outline clear priorities, actionable steps, and measurable outcomes for achieving its mission. It helps the organization focus on critical areas and ensures alignment among team members.…
2025 Nonprofit Awareness Event Calendar
Championing positive change is a timeless pursuit that spans generations. It often starts with small steps: a signature on a petition, a shared post, or a simple like. Awareness events are powerful tools to unite like-minded individuals and ignite a…
Unlocking Growth: Must-Know Nonprofit Trends for New Donor Success
Introduction Staying ahead of the curve is key to unlocking growth for nonprofits. This resource explores actionable trends that promise not only to attract new donors but also to foster engagement and sustainable growth for your organization. Digital Storytelling and…
Instagram for Nonprofits: 5 Tips to Get More Followers and Engagement
By: Julia Campbell Instagram is a powerhouse when it comes to social media marketing and raising awareness. With the addition of Instagram fundraising tools, such as the profile Donate button and the Instagram Donation Sticker, it’s become one to…
Mastering the Art of Effective Email Marketing: Strategies for Success
By: Project World Impact In the constantly changing realm of digital marketing, one strategy that has consistently persevered for non-profit organizations is email marketing. However, the key to successful email marketing goes beyond simply sending out newsletters or promotional…
Google Grants: A Small Nonprofit’s Ultimate Marketing Weapon
Featured post by Julia Campbell Powering a small nonprofit requires you to make the most of every marketing opportunity, big or small. You want to promote your cause every chance you get, and Google Ads can be a great way…
5 Multi-Channel Marketing Tips for Your Next Fundraiser
Featured post by Julia Campbell- You’ve probably heard that a multi-channel marketing strategy is a surefire way to improve your nonprofit’s fundraising potential. You may have even begun to experiment with a combination of direct mail, email, digital ads, and…
PAID SEARCH MARKETING 101: PART 3 OF 3
INTRODUCTION TO PAID SEARCH Pay-per-click (PPC) advertising is often more flexible and straightforward than SEO. In PPC advertising, you are bidding for the ability to run ads for certain keywords. Search engines identify keywords from users search queries and other…